OUR PRODUCTS

Our range of products ranges from hair color, hair products, face and skin care to makeup, teas and candles.

Ingredients

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At Aveda, we aim to ensure that products benefit our customers through exceptional performance, while continuing to deliver on a promise of social and environmental responsibility.

Aveda products are formulated without parabens, phthalates or sodium laureth sulfate.

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We strive to ensure that ecological and cultural diversity is represented by responsibly sourcing key ingredients from different habitats around the world.

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Through fair compensation, we have a positive impact on the populations and economies from which certain ingredients in our products come.

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Aveda strongly believes that the brand will succeed in achieving its goals by investing in using what it calls green ingredients in its products as much as possible. What we define as a green ingredient must meet at least one of the following criteria:

• Derived natural compound that we define as the product of more than 50% of plant molecules, non-petroleum minerals, water or other natural source.

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• Certified organic.

• Collected from sustainable and renewable plant sources and having no negative impact on the ecosystem from which it is taken.

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For Aveda, continuing to increase the number of green ingredients used in our products is a vital part of ensuring that our commitment to a Mission to preserve the world we live in is met.

Coloring

Aveda includes four different color ranges. A permanent color for full hair coverage and a multitude of highlights, a highlighter for perfect blondes and a demi-perm and conditioner to enhance your color.

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